As new chairwoman of the National Dairy Promotion and Research Board, Amber Horn-Leiterman’s first order of business will be to spread the word about the board and what it does to boost milk sales.
“I feel as though we’re kind of not well-known,” she said. “I want to bring attention to the board itself. We forget to do that a lot when we talk about promotions. There are ways for more dairy farmers to get seated on these promotional boards.”